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Aaron Wilson, 34
WIFR-TV 23
Morning Show Host

By Emily Hartzog

When your work day starts at 3 a.m. and goes until 6 p.m., you have to be creative with your free time. Aaron Wilson, morning show host with Channel 23 WIFR, knows all about that.

“Sometimes it’s work just to get all the meetings in,” he explained between broadcasts at a golf outing at Sinnissippi Golf Course. Not one to stick around the news station all day, Wilson broadcasts throughout the community, and enjoys profiling the people, places and organizations that the Rockford region may not know about.

His upbeat attitude, even in the pre-dawn hours, led him to be voted the favorite television personality by the Rockford Register Star in 2006 and 2007.

Born in Rockford, Wilson attended Rock Valley College and Rockford College, where he earned his bachelor’s degree in education, a field for which he still carries a passion. He substitute teaches when he can and is certified in the Rockford and Harlem School Districts.

But a high school internship at a local television station planted a seed, and after college Wilson decided he wanted to do the weather. When he’s not working, he’s still active in the community, contributing his talents to Rock Valley College’s Starry, Starry Night, Rockford Rescue Mission, and the Special Olympics.

When asked where he sees himself in 10 years he replied, “I hope I’m still doing what I do right here. Many of us may have opportunities to go elsewhere for our careers, but if staying local makes you happy, that’s great too.”

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